«Bad design is in the end as much a failure of psychology as of architecture. It is an example expressed through materials of the same tendency that in other domains will lead us to marry the wrong people, choose inappropriate jobs and book unsuccessful holidays: the tendency not to understand who we are and what will satisfy us»
- Charles Eames
- J. D. Salinger (RIP)
- Oliver Gassmann, Institute of Technological Management, St. Gallen
- Cerré from 2 or 3 things I know
Industrial design looks sideways towards the art of the craftsman. Design has become fascinated by the process by which hand-made objects come into being, because that process can absorb every tiny fraction of aesthetic quality and incorporate it. With every detail it gives meaning to things and magically creates a history for the resultant whole. For users, however, it offers the chance to be aware of the authenticity of things.
- Trendboard of imm cologne 2010 (Johanna Grawunder, Cecilie Manz, Marcus Fairs, Bertjan Pot and Giulio Ridolfo)
The imaginary farm becomes an ideal playground for designers. It demonstrates that authenticity can look refreshingly different from the well-trodden paths of Bauhaus. Through the interplay of a more intense awareness of the physical properties of materials, hand decoration and rustic forms, objects emerge with a dramatic quality that is hitherto unknown. With their narrative qualities, they go far beyond the poverty of expression exhibited by products cast in the die of industrial manufacture.
- Trendboard of imm cologne 2010 (Johanna Grawunder, Cecilie Manz, Marcus Fairs, Bertjan Pot and Giulio Ridolfo)
Putting a piece of furniture together has, up to now, given the consumer a chance of a little physical self-awareness in an increasingly incorporeal world. Now the page has turned: the forms and materials that inhabit the world of the hobbyist DIY enthusiast have become the paradigm for the professionals. With simple, yet intelligent creations, designers are breaking the bonds imposed by the modular furniture systems that we have come to know so well up until now.
- Trendboard of imm cologne 2010 (Johanna Grawunder, Cecilie Manz, Marcus Fairs, Bertjan Pot and Giulio Ridolfo)
